Job Description
As part of the TrendLife global consumer marketing team and based in our Singapore office, the Sr. Market Research Analyst will be a strategic partner to the marketing, product marketing and product management teams, driving research projects that inform messaging, marketing campaigns, product innovation and go‑to‑market strategies in key markets worldwide.
Responsibilities
- Define and execute a research roadmap that supports key business objectives, including studies to be conducted in multiple global markets.
- Analyze and present research study insights to a global set of key stakeholders.
- Integrate results from multiple proprietary studies and third‑party data to deliver deeper, actionable insights.
- Track the latest innovations and trends in market research, AI tools and best practices, continually innovating and implementing cutting‑edge research strategies where applicable.
- Select and supervise market research agencies, ...