Job Description
JOB DESCRIPTION
Responsibilities:
- Input into the overall marketing strategy, with a specific focus on your areas of influence, PR, EVENTS, INFLUENCERS, CUSTOMER.
- Seasonal brief coordination for the brand.
- Management and coordination of briefs.
- Media plan, exposure and editorial coverage.
- Ideation of brand right events/concepts to grow the brands exposure and equity in the market place.
- Conceptualising, coordinating and executing events with the Brand Manager.
- Management of internal and external brand PR channels - LinkedIn + other.
- Key link with the Markham merchandise team on product.
- Internal brand culture, communication plan and events.
- Manage CSI for the brand with internal and external stakeholders.
- Drive outside brand partne...