Job Description
Key Duties & Responsibilities
Data Analysis & Strategic Insights
- Own global marketing data analysis, delivering actionable insights and recommendations to inform strategic decision‑making.
- Partner closely with the Vice President, Global Marketing & E‑Commerce to translate data into clear, impactful business strategies.
- Conduct ad‑hoc analyses to address specific business questions and support decision‑making across the organization.
- Proactively identify trends, opportunities, and efficiencies by leveraging multiple data sources.
Campaign Performance & Optimization
- Lead end‑to‑end campaign performance analysis, translating findings into data‑driven recommendations for optimization and growth.
- Evaluate marketing effectiveness and continuously refine strategies to improve ROI and conversion.
Customer Segmentation & Advanced Analytics
- Develop and enhance...