Job Description
This role is for one of the Weekday's clients
Salary range: Rs 700000 - Rs 1500000 (ie INR 7-15 LPA)
Min Experience: 2 years
Location: Pune
JobType: full-time
We are looking for a data-driven and growth-focused Senior Marketing Executive – Performance & Retention to drive user acquisition, engagement, and lifecycle growth for a fast-growing B2C/D2C mobile application. This role is ideal for someone who combines strong retention marketing expertise with hands-on experience in lifecycle automation, funnel optimization, and performance marketing.
As a key member of the growth team, you will own the complete user lifecycle journey — from acquisition and onboarding to engagement, retention, and reactivation. The role requires strong expertise in CleverTap and customer engagement platforms to build automated journeys, personalized communication flows, and retention-focused campaigns that improve user e...