Job Description
Job Title - Senior Marketing Manager
About the Role
You will lead and drive the marketing strategy for our metals manufacturing business, shaping brand positioning, demand generation, and market expansion. This role requires a strategic, data-driven mindset, excellent campaign leadership, and deep understanding of industrial markets. You will own the marketing roadmap, oversee cross-functional initiatives, and ensure alignment between sales, product, and operations to elevate brand awareness and drive business growth.
Key Responsibilities
Marketing Strategy & Planning
- Develop and execute a comprehensive marketing strategy that aligns with business objectives and market trends.
- Lead go-to-market planning for new products, services, and market segments.
- Define target customer segments, value propositions, and positioning in the metals manufacturing space.