Job Description
As Senior Marketing Manager, you will lead Hong Kong’s marketing strategy across multiple key franchises, overseeing portfolio management, market access, and commercial execution. This high‑impact role partners closely with Sales, Regulatory Affairs, Finance, and regional Marketing teams to deliver portfolio growth and successful product launches. You will also represent Hong Kong Marketing at the regional level, ensuring local market needs are championed and aligned with broader APAC strategies.
**What You Will Do**
**Product & Portfolio Management**
+ Define and execute full product lifecycle strategies, including launch plans and phase‑out (PLCM) management.
+ Develop portfolio strategies encompassing product positioning, pricing, procedure definitions, tender combinations, and go‑to‑market planning.
+ Coordinate demand and supply needs with cross‑functional teams to support commercial execution.
+ Build strong connections across local, regional, ...
**What You Will Do**
**Product & Portfolio Management**
+ Define and execute full product lifecycle strategies, including launch plans and phase‑out (PLCM) management.
+ Develop portfolio strategies encompassing product positioning, pricing, procedure definitions, tender combinations, and go‑to‑market planning.
+ Coordinate demand and supply needs with cross‑functional teams to support commercial execution.
+ Build strong connections across local, regional, ...