Job Description
About the Job
We are seeking a technically minded Marketo professional who can work directly with a US based financial services company’s Marketing Head and business stakeholders from day one. The ideal candidate should have hands-on experience using Marketo in a production environment and be comfortable discussing lead management, lead scoring, smart campaigns, program structures, segmentation, forms, landing pages, reporting, and integrations.
This role is not a software development role. However, you should understand how Marketo exchanges data with external systems through APIs and integrations, including Salesforce CRM and other custom web applications.
You will act as a bridge between business users, marketing teams, and the development team.
Core Responsibilities
- Stakeholder Consultation & Requirement Gathering: Act as the primary technical partner for the Marketing Head and business stakeholders to translate marketing strategies into executable Mark...
We are seeking a technically minded Marketo professional who can work directly with a US based financial services company’s Marketing Head and business stakeholders from day one. The ideal candidate should have hands-on experience using Marketo in a production environment and be comfortable discussing lead management, lead scoring, smart campaigns, program structures, segmentation, forms, landing pages, reporting, and integrations.
This role is not a software development role. However, you should understand how Marketo exchanges data with external systems through APIs and integrations, including Salesforce CRM and other custom web applications.
You will act as a bridge between business users, marketing teams, and the development team.
Core Responsibilities
- Stakeholder Consultation & Requirement Gathering: Act as the primary technical partner for the Marketing Head and business stakeholders to translate marketing strategies into executable Mark...