Job Description
As Senior Media Buyer & Creative Performance Lead you’ll lead strategy and execution establish a world‑class creative testing system alongside our in‑house editors and designers and create repeatable playbooks that fuel future brand launches. This is a rare chance to shape multiple brands in a fast‑moving high‑potential beauty space with strong internal creative support.
Key Responsibilities- Lead full strategy setup and daily execution across Meta and Snapchat including campaign architecture, audience targeting, bidding and creative deployment tailored to GCC consumers.
- Develop and execute weekly/monthly scaling plans balancing horizontal (new audiences/markets) and vertical (budget increases on winners) approaches.
- Proactively manage ad fatigue through rotation refresh and performance monitoring to maintain stable long‑term results.
- Optimize blended channel metrics (CAC MER) while en...