💼 Full-Time Position

Senior Paid Media Specialist

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MO Agency
📍 cape town, city of cape town metropolitan municipality, South-Africa
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Location
cape town, South-Africa
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Posted
June 23, 2026
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Type
Full-Time
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Full-Time Opportunity: This is a permanent, full-time position with a competitive package and real career growth potential.

Job Description

Overview

We’re looking for a performance-driven Paid Media Specialist to lead Paid Media at MO.

Responsibilities

  • Plan, execute, and optimise paid media campaigns across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook, Instagram).
  • Comfortable managing monthly ad budgets ranging from R100,000 to R1.5 million with strict performance KPIs.
  • Conduct in-depth audience targeting, keyword research, competitor analysis, and A/B testing.
  • Implement, audit, and optimise conversion tracking using Google Tag Manager and platform-specific tags.
  • Report on campaign performance using Data Studio, Google Analytics, and native platform reporting tools.
  • Work alongside digital strategists to align campaign objectives with client business goals.
  • Stay on top of paid media trends and algorithm changes, and proactively apply best practices.
  • Optional but advantageous: Launch and man...