Job Description
Job Role: Performance Marketing Executive
Location: Bangalore (On-site)
Experience: 5yrs+
Key Responsibilities
- Own end-to-end campaign execution across platforms like Google Ads, LinkedIn Ads, and Meta Ads
- Manage daily campaign operations , including budget pacing, bid adjustments, and performance monitoring
- Take full ownership of campaign optimization to improve CPL, CTR, and conversion rates
- Build and maintain weekly & monthly performance reports and dashboards
- Ensure accurate tracking implementation via GA4, Google Tag Manager, and platform pixels
- Identify performance gaps and proactively recommend optimizations
- Coordinate with content and design teams to improve ad creatives and messaging
- Maintain account hygiene (naming conventions, structure, tracking consistency, etc.)
Requ...