Senior Public Relations Manager

Responsibilities

• Analyze APC Group's corporate brand value standing and identify essential issues and key opportunities toward attainment of future goals.
• Lead in the development of PR strategy with comprehensive plan and measure KPIs.
• Oversee the implementation of PR strategy and plans, both internal and external.
• Manage the overall budget of the PR Department based on rolling forecast.
• Create win-win partnerships for APC Group with relevant sectors such as media, government, and non-government organizations.

Qualifications

• Bachelor's degree in Communications or Marketing
• Proven experience in corporate account management and media relations.
• Experienced in innovation development and people management.
• Digital savvy
• At least 5 years experience as Corporate Communications Manager.