Job Description
About the job Senior Social Media Marketing Executive
We are seeking a Senior Social Media Marketing Executive on behalf of our client, an immigration consulting firm based in Singapore. This is a fully remote role, and we prefer candidates with experience supporting coaches, consultants, and education-based businesses in effectively branding and marketing themselves on social media
Key Responsibilities:
- Create persuasive and engaging English content for social media campaigns.
- Develop short-form videos and other creative media for online branding
- Publish at least 5 posts weekly across platforms (LinkedIn, Instagram, Facebook, YouTube, TikTok)
- Track and analyse KPIs (growth, engagement, leads, conversions)
- Plan and optimise paid campaignsacross social media platforms
- Run A/B tests on creatives, hooks and CTAs.
- Monitor performance (CPL, ROAS)and manage and budgets