Job Description
SEO Specialist — Remote (Full-Time)
About the Role
Trademark Hardware, a US-based direct-to-consumer (DTC) company specializing in commercial door hardware, is seeking a dedicated SEO Specialist to lead organic search growth and recover Google Shopping visibility. This is a high-impact, hands-on role where you will own the SEO strategy end-to-end, working closely with the CEO and in-house web team.
Our website previously attracted ~2,000 daily visitors but has experienced significant traffic decline, including a major Google Shopping drop in mid-2025. Your mission is to diagnose, resolve, and reverse this trend to restore and grow our digital presence.
Key Responsibilities
Immediate Priorities (First 60–90 Days):
- Diagnose and resolve Google Merchant Center visibility issues, including the 50% drop in Shopping clicks.
- Correct produc...