Social Media Manager - Healthcare B2C

• Role Overview

We are seeking an experienced Social Media Manager with 3–4 years of experience managing B2C brands, preferably in healthcare, wellness, pharmaceutical, nutraceutical, or health-tech sectors.

• Key Responsibilities

·      Develop and execute social media strategies aligned with organizational goals.

·      Plan and manage content calendars across Instagram, Facebook, LinkedIn, and YouTube.

·      Coordinate with designers, video editors, and content creators to produce high-quality content.

·      Monitor and engage with the online community by responding to comments and messages.

·      Identify trends, campaign opportunities, and new content formats.

·      Track and analyse social media performance and provide actionable insights through weekly and monthly reports.

·      Collaborate with cross-functional teams for product launches, campai...