Job Description
The Ads Measurement Science team within Amazon Ads' Measurement, AdTech, and Data Science (MADS) organization
serves a centralized role developing solutions for a multitude of performance measurement products to measure the full impact of advertiser spend, including both online and offline sales impacts across all timeframes. It delivers actionable insights for advertisers to optimize media portfolios. We also build science solutions for AI and AI-powered tools that unlock new insights and automate high-effort customer workflows for ad measurement, such as custom query and report generation based on natural language user requests. We leverage new technologies including Generative AI, machine learning, causal inference, natural Language Processing (NLP), and Computer Vision (CV) to drive these innovations.
A key focus of this role is Modeled Attribution, Amazon's privacy-compliant measurement system serving millions of advertisers and processing billions of events monthly ...
serves a centralized role developing solutions for a multitude of performance measurement products to measure the full impact of advertiser spend, including both online and offline sales impacts across all timeframes. It delivers actionable insights for advertisers to optimize media portfolios. We also build science solutions for AI and AI-powered tools that unlock new insights and automate high-effort customer workflows for ad measurement, such as custom query and report generation based on natural language user requests. We leverage new technologies including Generative AI, machine learning, causal inference, natural Language Processing (NLP), and Computer Vision (CV) to drive these innovations.
A key focus of this role is Modeled Attribution, Amazon's privacy-compliant measurement system serving millions of advertisers and processing billions of events monthly ...