Job Description
Core Objective: Lead and scale the Buyers Club initiative across marquee exhibitions. Drive the acquisition, engagement, retention, and matchmaking of high-quality domestic and international buyers while building a structured loyalty ecosystem.
Key Responsibilities
1. Buyer Acquisition & Matchmaking
- Scale the Database: Identify and onboard high-potential, quality-profiled buyers across various industry verticals.
- Strategic Matchmaking: Align buyer profiles with exhibitor categories to facilitate high-value business matchmaking and curated meetings.
- Program Management: Oversee and coordinate specialized hosted buyer and VIP programs.
2. Attendance & Loyalty Management
- Drive Turnout: Manage pre-event engagement (invitations, reminders, follow-ups) to ensure a strong turnout of key decision-makers.
- Loyalty Club ...