Job Description
채용제목 Sr. Marketing Manager (지원마감) 회사소개 외국계 의료기기회사 업무내용/자격요건 [담당직무]
1. Manages all aspects of marketing plans to achieve financial/budget expectations by creating metrics to analyze and drive business growth and product line strategies.
2. Manage marketing activities and related budget supporting product management for the MSS business including:
* Market research ? market size, market share- employs marketing research tools or through individual effort
* Market sensing ? customer needs, requirements
* Environment ? trends, competitors
* Pricing ? per product per market per segment
* Marketing communications ? advertising, promotions, e-marketing
* Tactical marketing mixes to maximize the go to market in the region
* Meeting strategy ? trade shows, conventions, conferences
3. Creates business cases for new opportunities within the country, engages with the Region, WW and applicable country teams.
4. Provide segment expertise to product ...
1. Manages all aspects of marketing plans to achieve financial/budget expectations by creating metrics to analyze and drive business growth and product line strategies.
2. Manage marketing activities and related budget supporting product management for the MSS business including:
* Market research ? market size, market share- employs marketing research tools or through individual effort
* Market sensing ? customer needs, requirements
* Environment ? trends, competitors
* Pricing ? per product per market per segment
* Marketing communications ? advertising, promotions, e-marketing
* Tactical marketing mixes to maximize the go to market in the region
* Meeting strategy ? trade shows, conventions, conferences
3. Creates business cases for new opportunities within the country, engages with the Region, WW and applicable country teams.
4. Provide segment expertise to product ...