Job Description
The Supporter Communications Specialist is responsible for deepening OUTA's relationship with its supporters and donors through targeted, segmented communications. This role focuses on understanding OUTA's supporter base, segmenting the database, and crafting tailored communication strategies that make every supporter feel valued, informed, and integral to OUTA's mission.
By delivering personalised communication journeys, the Supporter Communications Specialist plays a critical role in retaining existing donors and nurturing potential supporters toward becoming active contributors. This role ensures that every supporter and donor interaction strengthens OUTA's community and enhances long-term loyalty.
- Analyse OUTA's supporter and donor database to identify audience segments based on demographics, donation history, engagement levels, and interests.
- Continuously refine and update segmentation criteria to ensure communications ar...