Job Description
**Position Summary...**
The Manager, Product Marketing leads the development and execution of strategic marketing initiatives to enhance product positioning and adoption. This role involves collaborating with cross-functional teams and stakeholders to align marketing strategies with business objectives. Utilizing data analysis and market research, the manager drives informed decision-making and continuous improvement. The position requires strong communication skills to influence various audiences and deliver compelling presentations. The manager also oversees product training and customer feedback integration to support successful product launches and sustained market growth.
The VIZIO B2B Product Marketing team drives the go-to-market strategy for data and advertising products across multiple platforms, including Home Screen, CTV, and Programmatic. This team aligns product capabilities with market demands, clearly communicating the value of VIZIO’s offerings. They support...
The Manager, Product Marketing leads the development and execution of strategic marketing initiatives to enhance product positioning and adoption. This role involves collaborating with cross-functional teams and stakeholders to align marketing strategies with business objectives. Utilizing data analysis and market research, the manager drives informed decision-making and continuous improvement. The position requires strong communication skills to influence various audiences and deliver compelling presentations. The manager also oversees product training and customer feedback integration to support successful product launches and sustained market growth.
The VIZIO B2B Product Marketing team drives the go-to-market strategy for data and advertising products across multiple platforms, including Home Screen, CTV, and Programmatic. This team aligns product capabilities with market demands, clearly communicating the value of VIZIO’s offerings. They support...