Job Description
Overall Purpose of The Job
The Web and Social Media Manager will work with the Senior Brand Manager to develop and execute a social media strategy to strengthen our brand presence across SPH Media social media platforms and our corporate website. You are responsible for drafting, content planning, creation, execution, and performance analysis with a strong focus on driving engagement, brand awareness, and user experience.
Key Responsibilities:
The scope of responsibilities includes these:
Social Media
- Develop and execute social media strategies aligned with overall brand and marketing goals
- Manage day-to-day posting, scheduling, and community engagement across platforms (e.g. Facebook, LinkedIn, Instagram, YouTube)
- Create, curate, and manage high-quality visual and written content tailored to each channel
- Monitor trends, conversations, and competitors to optim...